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By Elliot Greenberger on February 15, 2010
Great informal interview with industry analysts Michael Fauscette and Natalie Petouhoff as they discuss the intersection of Social CRM and the enterprise. The video was recorded at the Social CRM Summit held by Paul Greenberg on February 11, 2010.
Sound bite: “Unlike the 90s when we focused on process and we focused on [...]
Posted in Technology, Video | Tagged CRM, customer experience, employees, social enterprise, social media, Video
By Elliot Greenberger on September 23, 2009
What if you could support your favorite cause every time you send an email? Well, it’s gotten that easy. Enmi Kendall, founder of replyforall, believes taking action should be a simple process. replyforall has a great concept: you “donate” your email signature to the cause of your choice and replyforall places graphic ads featuring your [...]
Posted in Interview, Technology | Tagged fundraising, Internet, nonprofit, social change, social enterprise, social media
By Elliot Greenberger on August 13, 2009
Marketing veteran Cindy Gallop plans to break open the traditional CSR model with a new website, IfWeRanTheWorld.com. As she described yesterday on AdAge’s “Good Work” blog, her latest venture is “an extremely simple web platform designed to turn good intentions into action,” Google-esque in its transactional ease.
While the project is still in development, the idea [...]
Posted in Technology | Tagged CSR, Internet, nonprofit, social change, social enterprise, social media
By Elliot Greenberger on August 5, 2009
If you notice a surge in moustache-wearers this fall, you can probably thank Adam Garone, CEO and co-founder of Movember. He’s transformed the moustache into a symbol of support, a conversation starter, and a monster fundraiser for men’s health across the globe.
Adam’s work is proof of the new ways young people are giving back. They’re [...]
Posted in Fashion, Health, Interview | Tagged fundraising, Internet, men's health, nonprofit, social media