What makes a successful business? Is it a good business plan? The right leadership? A brilliant idea?
More and more, I keep coming back to the idea that successful businesses are born out of obsessions. Not broad obsessions like “producing a great product” or “exceptional customer service” (though one could argue that a company like Zappos [...]
Businesses That Engage With Society: The Financial Times highlights some socially responsible businesses sprouting up in Brazil.
“The feelgood stories coming out of these companies are by no means the norm. Many Brazilian companies are still far behind and stuck at the stage of merely thinking about the issue.”
Cityboy on Corporate Social Responsibility: A skeptic’s takes [...]
When a company is as environmentally responsible as Stonyfield, you’d expect them to shout it from the rooftop. But they’re not that kind of company. Truth is, many of Stonyfield’s customers will never know that it was the first dairy processor in the country to pay farmers not to treat cows with synthetic growth hormones [...]
The Graduation Pledge of Social and Environmental Responsibility states: “I pledge to explore and take into account the social and environmental consequences of any job I consider and will try to improve these aspects of any organizations for which I work.”
I like this idea a lot. I like it because it’s a reminder [...]
The down economy is tough on jobs, but I keep seeing news articles revealing a silver lining: losing your job lets you choose a new career that you’re actually passionate about. Just the other day I stumbled upon Lemonade, a documentary showing how advertising professionals found their true calling upon getting laid off.
I’m happy for [...]