What if you could support your favorite cause every time you send an email? Well, it’s gotten that easy. Enmi Kendall, founder of replyforall, believes taking action should be a simple process. replyforall has a great concept: you “donate” your email signature to the cause of your choice and replyforall places graphic ads featuring your [...]
Marketing veteran Cindy Gallop plans to break open the traditional CSR model with a new website, IfWeRanTheWorld.com. As she described yesterday on AdAge’s “Good Work” blog, her latest venture is “an extremely simple web platform designed to turn good intentions into action,” Google-esque in its transactional ease.
While the project is still in development, the idea [...]
Imagine building an online bookstore with 2 million books. Maybe you could do it. Now imagine building an online bookstore with 2 million books that aims to teach the world to read while saving the planet. That’s a pretty formidable task.
For the people at Better World Books, they’re happily taking on the challenge. And as [...]
If you notice a surge in moustache-wearers this fall, you can probably thank Adam Garone, CEO and co-founder of Movember. He’s transformed the moustache into a symbol of support, a conversation starter, and a monster fundraiser for men’s health across the globe.
Adam’s work is proof of the new ways young people are giving back. They’re [...]