By Elliot Greenberger on September 30, 2009
When a company is as environmentally responsible as Stonyfield, you’d expect them to shout it from the rooftop. But they’re not that kind of company. Truth is, many of Stonyfield’s customers will never know that it was the first dairy processor in the country to pay farmers not to treat cows with synthetic growth hormones [...]
Posted in Environment, Food, Interview, Social Responsibility | Tagged CSR, leadership, social change
By Elliot Greenberger on September 1, 2009
Last week I participated in a conference call featuring Andrew Winston, writer of Green Recovery. The call was part of the “Issues in Depth” series hosted by Net Impact, a network of business students and professionals committed to bettering the world.
As a globally recognized expert on green business, Andrew doesn’t just demonstrate how simple operational [...]
Posted in Environment, Social Responsibility | Tagged books, business school, career, CSR, Net Impact
By Elliot Greenberger on August 11, 2009
There’s a reason Dean Cycon’s coffee-roasting company, Dean’s Beans, uses 100% fair-trade beans. It’s not because it sounds good in the company tagline, or because it’s popular among the “ethical consumer”. It’s because anything less than 100% would mean that some of the farmers he buys from get the chance to improve their lives and [...]
Posted in Education, Environment, Food, Health, Interview | Tagged charity, coffee, development, social change
By Elliot Greenberger on August 7, 2009
Imagine building an online bookstore with 2 million books. Maybe you could do it. Now imagine building an online bookstore with 2 million books that aims to teach the world to read while saving the planet. That’s a pretty formidable task.
For the people at Better World Books, they’re happily taking on the challenge. And as [...]
Posted in Education, Environment, Interview | Tagged books, Internet, social enterprise